Pragmatic Play, a leading iGaming content provider, has expanded its partnership with EstrelaBet to bring customized live casino experiences to Brazilian players. This extension of their existing agreement introduces Pragmatic Play’s innovative Smart Studio solution to EstrelaBet’s platform.
The Smart Studio technology allows for extensive customization and branding options, employing cutting-edge tools to give operators greater control over the game environment’s appearance and feel. This tailored approach aims to create a more engaging and localized experience for EstrelaBet’s Brazilian audience.
As part of this expanded collaboration, EstrelaBet will now offer popular Pragmatic Play titles such as VIP Blackjack and Lucky 6 Roulette. The recent addition of Blackjack X further diversifies the live casino portfolio available to Brazilian players.
This move strengthens Pragmatic Play’s presence in the Brazilian market, where its wide range of slots, live casino games, and virtual sports offerings have already gained traction. By providing localized content through the Smart Studio solution, Pragmatic Play continues to demonstrate its commitment to delivering high-quality, market-specific iGaming experiences.
The partnership’s expansion reflects both companies’ dedication to enhancing the online gaming landscape in Brazil, offering players a more immersive and tailored live casino environment.
Victor Arias, VP of Latin American Operations at ARRISE powering Pragmatic Play, said: “Expanding the relationship with EstrelaBet to deliver further customised titles for their customer base in Brazil is a great achievement for Pragmatic Play, and will allow the company to create more Live Casino content localised for its casino brand.”
Fellipe Fraga, Chief Business Officer at EstrelaBet, said: “We are excited to work together with Pragmatic Play to deliver more bespoke dedicated studio content, where we can showcase our Blackjack, Roulette and other Live Casino titles.”
“The partnership marks a new chapter in our shared commitment to delivering unparalleled gaming experiences and we’re thrilled to be offering this exclusive new content to our players.”
Dave Sawyer has nearly 25 years experience working within the iGaming Industry. Initially starting out with Ladbrokes based in the British Overseas Territory of Gibraltar in 2000, after 5 years with the tier one operator in his role of IT Services Manager, Dave left to setup his own casino affiliate site.
During the years Dave has spoken at several industry events, including the Casino Affiliate Convention held in Amsterdam in 2006, where Dave appeared on the forum panel. Other events Dave has been a speaker at include the iGB London Affiliate Conference.
More recently Dave has written for Casinomeister.com and has been a moderator on the popular Casinomeister Forum since 2010, where he posts under the user handle Webzcas.