Affiliate website MightyTips and betting platform Marathonbet are entering into a new partnership that covers the Brazilian market to dominate the booming iGaming scene.
This strategic partnership will help Marathonbet to skyrocket its presence in the giant South American country, with a population of over 215 million, boosting acquisition numbers in an increasingly competitive market.
A recent report by SOFTSWISS estimated that over 46% of Brazilians participated in sports betting and online casino activities in 2022.
The report also suggested the sports betting market in Brazil is significantly larger than that of online casinos. It is with these figures in mind that Marathonbet will seek to capitalise on.
Launched in 1997, Marathonbet has a rock-solid reputation and primarily operates under a licence issued by the Government of Curaçao. It was one of the first sportsbooks to launch an online betting service back in 2002.
Its brand is associated with some of the biggest names in football thanks to a deep-rooted commitment to the sport. In the past ten years, it has sponsored the likes of Real Madrid, Manchester United, Sevilla, and Lazio.
Eugene Ravdin, MightyTips Communications and Marketing Manager, said: “Marathonbet is one of the biggest names in betting. Its long and storied evolution from the beginning of iGaming is incredible and we can’t wait to work alongside them.”
A Marathonbet spokesperson said: “We are pleased to announce the beginning of a long and fruitful cooperation with MightyTips. We are sure this will bring us and the players only positive emotions, and we wish all the players good luck and many victories.”
Dave Sawyer has nearly 25 years experience working within the iGaming Industry. Initially starting out with Ladbrokes based in the British Overseas Territory of Gibraltar in 2000, after 5 years with the tier one operator in his role of IT Services Manager, Dave left to setup his own casino affiliate site.
During the years Dave has spoken at several industry events, including the Casino Affiliate Convention held in Amsterdam in 2006, where Dave appeared on the forum panel. Other events Dave has been a speaker at include the iGB London Affiliate Conference.
More recently Dave has written for Casinomeister.com and has been a moderator on the popular Casinomeister Forum since 2010, where he posts under the user handle Webzcas.